Local advertising accounts for nearly 35% of the $280bn advertising industry in US. However, until recently very little of the local ad dollars were online. There have been numerous attempts to bring the local ad dollars online (such as Google [...]
Who We Are
DigitalRoute is a highly specialized industry research company exclusively focused on the Internet and digital economy. The company provides world-class research on the Internet sector and all the main sub-sectors such as social media, Internet advertising, E-Commerce, mobile, local, online travel, digital media/content etc.
